We are Citius Partners – a revenue growth consultancy
We transform the go-to-market strategy and execution for B2B technology businesses that are underperforming, in distress or seeking exponential growth.
Our engagement has helped global businesses generate up to $200 million in annual recurring revenue and realise valuations of over $1 billion.
Will you join them?
We can help you achieve more
We partner with growth, private equity and venture capital funds to help their B2B technology portfolio businesses improve their leadership, strategy and execution.
Leadership
- Transform your revenue function with interim or fractional leadership
- Build a culture of performance, execution and accountability
- Reduce employee ramp-up time, standardise best practices and improve productivity
- Incentivise attainment against your business objectives and targets
Strategy
- Target and prioritise high-value customers
- Differentiate your business through competitive positioning
- Adapt your business to market change and economic uncertainty
- Expand into international markets
- Guide the organisation towards value-based selling
- Transition your business from perpetual to subscription licensing
- Build resilience amid economic and market uncertainty
Execution
- Optimise your customer revenue journey
- Bring visibility and accountability across your business (from lead to cash)
- Deliver predictable and consistent sales forecasting
- Focus on activities that drive pipeline and revenue conversion
- Win complex sales that have multiple stakeholders and a higher perceived risk
- Build a high-impact partner ecosystem to scale and meet your customer demand
- Improve your efficiency and success with tenders
Our services. Tailored to your needs
We engage on a bespoke basis, growing your revenue through world-class scale and field execution strategies. Whether you prefer interim, fractional or advisory support, we can tailor our work to your budget and needs.
Our services are built around the ACT framework (Assess, Create and Transform), which is a proven process for accelerating business growth.
- Leadership, people & culture
- Sales forecasting & methodologies
- Lead-to-cash (CRM, CPQ, ERP)
- Go-to-market (GTM) & sales playbook
- Product market fit (PMF)
- Demand generation
- Channel partner ecosystem
- Hiring for performance
- Coaching for excellence
Case studies
We have worked on many revenue growth transformations over the years. Below are some of our most notable case studies.
Contact us to learn how we can help you do the same.