Latest thinking
Our thoughts on revenue growth transformation, GTM strategy, leadership and sales execution for technology businesses.
Efficiency and growth-performance: Navigating financial pressures in tech
Prioritising efficiency over growth due to poor financial results. Cultivating a culture of growth-performance is crucial for success and innovation, as highlighted by a recent commercial due diligence on a PE portfolio company.
Founder liability: The cost of success in business
Founders may become a liability to their own company due to personal attachment or inability to be progressive. Signs to watch for and solutions to help them get back on track.
Turning the tide: five strategies for growth and profitability
Private equity firms seek help to improve their portfolio companies profitability and growth. We focus on five areas: planning, top funnel, sales team, pipeline qualification and stakeholder engagement.
Business Leader: Going from growth to efficiencies
Business Leader features Mitul Ruparelia to discuss what we can learn from Twitter’s growth, and why the company focus has shifted to drive efficiencies.
Avoid common mistakes when building a sales team
Building the first real sales team is a critical step for any business. Yet so many early-stage CEOs and founders fail to achieve the desired results. How can you get it right?
Twitter’s artificial business growth exposed?
As Elon Musk accuses Twitter’s former leadership of misleading numbers, we look at how software companies inflate their growth — whilst assessing the business impact.